"As the world worried about the impending "doom" of Y2K, in 1999, Starbucks was busy focusing on future growth. It had opened a record 625 new stores that year and forged a new partnership with Target, which was also rapidly expanding at the same time. The two chains entered a licensing agreement for the megastore to sell Starbucks products, as well as have actual Starbucks cafes brewing up new business near the front of the house."
"As customers flock to Target in search of gifts this holiday season, Starbucks is gifting Target with another exclusive drink to buy while in its stores - the Frozen Peppermint Hot Chocolate. This hot new drink sports creme Frappuccino, mocha sauce, peppermint-flavored whipped cream, and more and can only be found at one of the 1,700+ Starbucks locations at Target. Target Circle 360 members can try it out November 17 before it officially debuts for all customers on November 18."
Starbucks and Target have maintained a licensing partnership since 1999 that places Starbucks cafes inside Target stores and delivers Target-exclusive items like Bullseye cake pops and past limited drinks. A new Target-only beverage, the Frozen Peppermint Hot Chocolate, features a creme Frappuccino base layered with mocha sauce and peppermint-flavored whipped cream. The drink is available at over 1,700 Starbucks locations within Target stores, with Target Circle 360 members receiving early access on November 17 and a general debut on November 18. Taste impressions were sampled prior to public release to evaluate the seasonal offering.
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