Stanley 1913 evolved from a heritage hydration brand into a global cultural force through headline-making collaborations across sport and lifestyle. The brand entered a multi-year partnership with Caitlin Clark, the global basketball star and TIME 2024 Athlete of the Year, to deepen its presence in athletics. Caitlin Clark's rise includes record-breaking performances and expanded visibility for women's basketball, positioning her as a generational figure. The limited-edition Stanley 1913 x Caitlin Clark Collection features four co-designed hydration pieces, including the Quencher® ProTour and IceFlow™ Flip Straw bottles and jug, emphasizing durability, portability, performance, and individualized design influenced by Clark.
Stanley 1913 has quickly evolved from a heritage hydration brand into a global cultural force, thanks to a series of headline-making collaborations with icons across sport and lifestyle. Now, the brand is deepening its presence in athletics through a multi-year partnership with Caitlin Clark, the global basketball star and TIME 2024 Athlete of the Year. The announcement underscores Stanley's ability to merge high-performance function with cultural resonance, aligning with athletes who embody resilience and innovation.
Caitlin Clark's rise has been nothing short of remarkable. From record-breaking performances on the court to her role in broadening the visibility of women's basketball, she has become a generational figure in sports. By pairing with Clark, Stanley is not simply endorsing an athlete but engaging with a cultural catalyst whose influence extends far beyond the game. The partnership signals Stanley's recognition of athletes as multifaceted leaders whose impact touches both performance and lifestyle.
The partnership launches with a limited-edition hydration line co-designed with Clark. Comprised of four standout pieces, the collection reimagines some of Stanley 's most recognizable products for active lifestyles. Anchoring the release are the leakproof Quencher® ProTour, the lightweight IceFlow™ Flip Straw Bottle, and the larger IceFlow™ Flip Straw Jug - each designed with durability, portability, and performance in mind. These products have long been staples for those on the move, and in this collection, they gain new layers of individuality through Clark's personal influence.
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