The trend for glazed, hydrated skin has exploded since 2022, leading to the development of specialized products like Hailey Bieber's Rhode Glazing Milk. This ceramide-rich essence is touted for its ability to create a glowy finish when combined with makeup, as showcased in a viral TikTok. Alongside more affordable options like the NYX Buttermilk Glaze and MAC Strobe Dewy Skin Tint, the trend highlights a desire for that smooth, shiny, glassy look. Products like Charlotte Tilbury's foundation stick exemplify the trend's divisive nature due to their pronounced shimmer and gleam.
Though a similar effect can be achieved for less money by using a dewy finish tinted moisturiser such as NYX Buttermilk Glaze Soft Glow Skin Tint.
However, the current trend in skincare emphasizes achieving a glazed appearance using dedicated products rather than relying solely on makeup.
Hailey Bieber's Glazing Milk went stratospheric after her TikTok video showcasing its mixer capabilities with foundation, driving interest and sales.
Charlotte Tilbury's Unreal Skin Sheer Glow Tint Hydrating Foundation Stick is praised by many for its glassy finish, although opinions on coverage vary.
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