"Red Lobster is clawing its way back into the spotlight and after trying its revamped Lobsterfest menu, I'm hooked. The chain is currently in comeback mode, swapping out its infamous Endless Shrimp promotion for more value-focused deals like 'Shrimp Your Way'."
"Options range from new additions like lobster pasta au gratin and crispy dragon teriyaki lobster to classic picks like Maine or rock lobster tails and lobster-and-shrimp linguini."
"The menu also features splashier items, including a surf-and-turf special with a Maine lobster tail and a 6-ounce filet, showcasing the chain's commitment to enhancing the dining experience."
Red Lobster's Lobsterfest is a long-standing promotion celebrating lobster, running from January to April. The chain is undergoing changes under CEO Damola Adamolekun, who aims to revitalize the brand after bankruptcy. The new menu includes items like lobster pasta au gratin and crispy dragon teriyaki lobster, alongside classic dishes. The shift from Endless Shrimp to value-focused deals like 'Shrimp Your Way' reflects a strategy for a turnaround by 2026. The recent visit left a positive impression, prompting plans for future visits to explore more offerings.
Read at www.businessinsider.com
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