Ginger's Italian Eatery In NYC Explores The Blue Zone

"New York City has a countless number of Italian eateries strewn throughout the city, so many that at times it feels like Rome. But owner Darios Asara, who is bringing his Rome-based restaurant Ginger to New York City on October 1, 2025 to 49 th Street and Sixth Avenue in proximity to Rockefeller Center and Radio City Music Hill, with a style of Italian food that few others contain: Blue Zone diet."

"And this Ginger restaurant, which seats 160 guests inside and about 35 at outdoor tables or almost 200, in the heart of Manhattan follows the 3 Ginger eateries that the family owns in Rome. All are in the city's center near the Pantheon, the Piazza Di Spagna and the Corte Laica. It opens officially on October 1 but it's a soft opening only for dinner, then gradually will add lunch for the first month and finally in November it will add breakfast."

"Going To Be A Breakfast To Dinner Eatery-But Not Quite Yet Hence, Asara describes Ginger as an "all-day café-to-cocktail experience" including breakfasts with juices, smoothies, espresso and pastries, lunches with pizza, and dinner, and a curated wine list and bar. He says its prime location enables it to appeal to several audiences including tourists, office workers from the many financial and media offices nearby, and residents nearby and throughout New York City."

Darios Asara is opening Ginger New York on October 1, 2025 at 49th Street and Sixth Avenue near Rockefeller Center and Radio City. The restaurant seats 160 indoors and about 35 outdoors, totaling nearly 200. The menu emphasizes Blue Zone–style Italian food inspired by longevity regions such as Ikaria, Okinawa, Sardinia, Loma Linda and Nicoya. The establishment will begin with a soft dinner opening, add lunch during the first month, and introduce breakfast in November. Ginger offers an all-day café-to-cocktail experience with breakfasts, juices, smoothies, pizza lunches, dinners, a curated wine list, and a bar. The brand follows three family-owned Ginger locations in central Rome.

Read at Forbes