The Erewhon Sunscreen Smoothie is a limited-edition drink available until July 14, combining nostalgic summer vibes with ingredients like coconut, banana, and aloe vera. The formula features five forms of coconut, which provide a unique taste and texture. This drink aims to evoke the sensation of being poolside, embodying the essence of a tropical getaway. Priced at $10 for non-members, it is intended to offer luxury and wellness together. Members have the opportunity to enjoy it for free, reinforcing the premium experience the brand is known for.
The Sunscreen Smoothie delivers a layered taste experience with five forms of coconut, whipped cream, banana, aloe vera, sea salt, Tahitian vanilla syrup, and blue spirulina.
This year's formula is a tropical medley that smells like SPF, tastes like vacation, and looks visually stunning, appealing to nostalgia for summer days.
Erewhon has made the Sunscreen Smoothie a sensory escape that combines indulgence with wellness, embodying the carefree spirit of a poolside cocktail without alcohol.
The smoothie is priced at a relatively accessible $10 for non-members, while Erewhon members can enjoy it for free, enhancing the value proposition for exclusivity.
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