"The fast food industry is a juggernaut, there's no denying it. Since its birth in the early 20th century, the giants of the market have consistently and successfully found new ways to make money - not just through new menu items and meal promotions, but through collectibles. In July 2025, for example, McDonald's launched a new range of Lil McDonald's Happy Meals, complete with mini toy versions of some of its most iconic menu items, its tills, and even its self-service kiosks."
"In 1994, every kid wanted a limited-edition Disney cup. These collectible items featured designs from Disney favorites like "Aladdin," "Peter Pan," and "The Lion King." Many people still have their Burger King Disney cups from the 1990s. Some still drink from them regularly or have even handed them down to their own children. If you've lost yours, you can buy a whole set on eBa"
The fast food industry has used collectible promotional items to drive sales and engagement since the early 20th century. Major chains develop collectibles across eras, from 1980s and 1990s kitchenware like fridge magnets, plates, and glassware to modern toy ranges. In July 2025, McDonald's introduced Lil McDonald's Happy Meals with mini replicas of iconic menu items, tills, and self-service kiosks. Burger King issued limited-edition Disney cups in 1994 featuring Aladdin, Peter Pan, and The Lion King, many of which remain in households or circulate on resale platforms. Some vintage fast food collectibles now carry notable resale value.
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