"When Rita Hayworth burst onto the Hollywood scene in the 1940s, she quickly became associated with the femme fatale archetype. Her roles, alongside her beguiling visage, led press to dub her "The Love Goddess." With unforgettable parts in Gilda, Cover Girl, You Were Never Lovelier, and The Lady from Shanghai (the latter of which was directed by her then-husband Orson Welles), Hayworth was cemented as both cultural icon."
"and quintessential muse-for both filmmakers as well as for GIs, as one of the most popular pin-up models throughout WWII. The characters she embodied onscreen sometimes bled into the way she was seen in real life; as she once famously quipped, "Men go to bed with Gilda, but wake up with me." Though she resisted those Gilda comparisons later in her career, Hayworth's off-set life was plenty captivating."
Rita Hayworth became synonymous with the 1940s femme fatale and earned the nickname "The Love Goddess" from the press. She delivered memorable performances in Gilda, Cover Girl, You Were Never Lovelier, and The Lady from Shanghai, which was directed by her then-husband Orson Welles. She became both a cultural icon and a quintessential muse for filmmakers and a favorite pin-up for GIs during WWII. On-screen personas sometimes influenced public perception, reflected in her quip, "Men go to bed with Gilda, but wake up with me." She was born Margarita Carmen Cansino in 1918, grew up in Woodside, Queens, and later lived in residences from Beverly Hills to the French Riviera and Manhattan.
Read at Architectural Digest
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