Hollywood is witnessing a growing acceptance of AI technologies, exemplified by the creation of Asteria, a generative AI studio co-founded by Bryn Mooser and Natasha Lyonne. They advocate for 'ethical' AI and urge industry peers to engage with technology rather than ignore it. However, this stance has sparked controversy, particularly due to Lyonne's contentious comments about David Lynch and the proprietary nature of Asteria's AI. Figures like James Cameron and Jason Blum are also exploring AI's potential benefits, emphasizing cost reductions in filmmaking, while others in the industry express concerns about the implications of this technology.
Bryn Mooser and Natasha Lyonne co-founded Asteria to leverage generative AI for filmmaking in a way they describe as 'ethical,' despite facing industry backlash.
James Cameron and Jason Blum are leading AI initiatives within Hollywood, aiming to reduce production costs, while opposing voices within the industry advocate for resistance against AI adoption.
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