The campaign for the upcoming Cat in the Hat movie features its iconic hat at various world landmarks, including the Eiffel Tower and Niagara Falls. However, fans reacted negatively to the stunt, raising suspicions about AI involvement. Criticism included comments about the quality of the images and firm demands to stop using AI technology. There is a growing distrust of film companies’ use of AI, especially after successful films like The Brutalist have utilized such techniques. Audiences are expressing a clear preference for authentic, human creativity in advertising.
From the peak of the Eiffel Tower to the treacherous waters of Niagara Falls, Cat's iconic hat was 'pictured' at different world monuments, but fans weren't easily enchanted by the stunt, throwing around some scathing AI allegations.
Whether or not the AI allegations are true, it's clear there's a general distrust from audiences when it comes to film companies abusing AI.
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