Rihanna has significantly transformed the perception of lingerie from an often-hidden garment to a central fashion element, largely through her public persona and her brand Savage X Fenty. Her bold embrace of intimate wear over the years has showcased it as fashionable and desirable. Recently, she launched two bridal lingerie collections that emphasize the importance of stylish undergarments for all. The accompanying campaign features Rihanna in eye-catching pieces, promoting the idea that sexy lingerie can elevate any outfit, regardless of occasion or relationship status.
Rihanna has paved the way for lingerie to be seen as fashion, not just undergarments, confidently showcasing her intimates and redefining modern style.
Her Savage X Fenty label has reimagined lingerie, encouraging the idea that beautiful undergarments can be a part of everyday fashion for everyone.
Collection
[
|
...
]