Macy's Launched a "Brilliant" New Home Brand, and We Got an Exclusive First Look
Briefly

Macy's has introduced Arch Studio, a new exclusive home brand that integrates style and value across essential categories like bath, bedding, and kitchenware. Senior VP Emily Erusha-Hilleque highlights the brand's mission to help customers express their personal style effortlessly. Arch Studio features a diverse range of colorful, textured, and patterned home goods, allowing for easy layering and customization. The initial offerings include appealing bedding, stylish glassware priced at $5 each, and a versatile white dinnerware set, catering to various customer needs, from dorm dwellers to spacious homes.
Arch Studio is redefining home design by enabling customers to effortlessly express their unique style and personality, helping them create a happy place.
After speaking to thousands of customers over the past three years, we've created the perfect home destination for the style-aware customer who appreciates value.
The Arch Studio brand is meant to make layering super easy, with the hopes that customers can mix and match their way to their own personal styles in their spaces.
You'll find cute cherry and gingham print sheets alongside more luxe-look waffle blankets and fluffy, colorful quick dry towels.
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