
"Despite Kim Kardashian's unique ability to tap the buzziest celebs to star in SKIMS campaigns, she knows she's her brand's best endorser. On Thursday, Jan. 15, mere hours after the NikeSKIMS Rift - the footwear collaboration between Nike and SKIMS - was announced, the reality TV star drummed up interest by rocking a pair in Los Angeles in her signature off-duty casual cool."
"While Kardashian's red-carpet style is all about packing the drama, she loves a cozy look. No one builds a five-billion- dollar loungewear empire without actually liking loungewear. Her affinity for the laid-back style was on full display last night, in an all-black ensemble that was equal parts comfortable and edgy. She wore knitted sweatpants with snaps that lined each side, akin to '90s-era retro tearaway track pants. Her pair was mostly nondescript, save for a teeny embossed NikeSKIMS collab logo on the side."
"The pièce de résistance of her 'fit was what she wore on her feet: the new NikeSKIMS Rift, recalling the OG Nike Air Rift popular in the '90s. The Mary Jane-sneaker combo falls squarely under the buzzy "naked shoe" umbrella, thanks to its sheer mesh fabrication. However, its most distinctive feature is the split-toe detail, inspired by the traditional Japanese "tabi" style dating back to the 1500s. (That's also what the Maison Margiela Tabis, aka the internet's most divisive shoes, were inspired by.)"
Kim Kardashian wore the NikeSKIMS Rift in Los Angeles mere hours after the Nike-SKIMS collaboration was announced. She paired the shoes with an all-black, bra-forward ensemble featuring a midriff-baring bandeau, layered jackets, and high-waist SKIMS underwear visible above low-slung knitted sweatpants. The sweatpants had side snaps reminiscent of '90s tearaway track pants and a small embossed NikeSKIMS collab logo. Kardashian layered a zip-up hoodie under an oversized leather bomber with puffy sleeves, emphasizing leather details. The NikeSKIMS Rift recalls the OG Nike Air Rift with sheer mesh "naked shoe" construction and a split-toe inspired by traditional Japanese tabi footwear.
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