""We're excited to introduce Tanishq's heritage of gold artistry and contemporary design while continuing to expand across the U.S.," said Amrit Pal Singh, head of business, North America, Titan Company Limited."
"The expansion is capitalizing on the longtime Indian diaspora in the United States, which hosts the largest Indian population abroad, with 5.69 million people."
"The region, including Massachusetts and its surrounding states, is home to nearly 40,000 Indian households, reflecting the growing demand for Tanishq's offerings."
Tanishq, a prominent Indian jewelry brand, has opened its first New England store in Westborough, marking its 10th U.S. location. The 4,000-square-foot showroom features over 5,000 designs, including bridal and festive collections. The expansion targets the growing Indian diaspora in the U.S., which numbers 5.69 million, with Massachusetts housing nearly 40,000 Indian households. The brand aims to introduce its heritage of gold artistry and contemporary design while capitalizing on the increasing demand from this community.
Read at Boston.com
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