"As a fashion girlie who's worn some of the industry's chicest outfits on runways, campaigns, and glitzy red carpet events, Hosk knows what women want and consistently gives it to them via her ready-to-wear label, Helsa Studio. Since launching the brand in 2022, the supermodel has been hands-on, especially when it comes to the campaigns, both styling and starring in them. However, Hosk's most invaluable contribution to her label - and proof she actually also loves it - is regularly wearing her own wares."
"On Monday, Sept. 3, Hosk took to Instagram to share her latest outfit and tease Helsa's upcoming collection in one fell swoop. She wore a white long-sleeved romper whose torso was crafted in a light, ultra-see-through fabric, while the bottoms featured built-in opaque shorts. It came equipped with a knitted collar and buttons all the way down the bodice, which she left unfastened for a skin-baring moment."
"A pro at balancing silhouettes, Hosk paired her fitted look with a trench coat that's exaggeratedly boxy. In a greige hue, it hung almost like a minidress with an ultra-short hemline. Unlike typical trench coats, whose belts tend to be wrapped around the waist, this built-in cincher looped around her hips. The pairing may seem simple: a white piece and a trench, but it's a testament to her styling prowess."
Elsa Hosk launched ready-to-wear label Helsa Studio in 2022 and remains actively involved in styling and starring in its campaigns. Hosk's hands-on approach extends to regularly wearing her own designs, reinforcing personal investment in the brand. She posted a recent outfit featuring a white long-sleeved romper with an ultra-see-through torso and built-in opaque shorts, paired with a greige, exaggeratedly boxy trench coat whose built-in cincher loops around the hips. The look balances a fitted, skin-baring silhouette with an oversized outer layer, combining risqué and sophisticated elements and exemplifying transitional dressing.
Read at Bustle
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