
"it's difficult to imagine many others commissioning a lavish film short solely devoted to how often its own brand name is mispronounced, or indeed creating a piece of jewellery that winks to a suggestively misused emoji. Then again, the latter may not have entirely been the intention. Loewe has become known for surrealist inversion, for embroidered handbags that look like clumps of asparagus and shoes that seem to have deflated balloons knotted against their instep."
"So an everyday aubergine miniaturised and displaced to become a precious necklace isn't so out of step. This Loewe pendant, painstakingly crafted from mottled purple pearl and sterling silver, is reminiscent of some kind of archaic Victorian curiosity. Think of it as a memento mori, for the parmigiana you ate last Tuesday. The Loewe Aubergine necklace made from silver and pearl is available now."
Loewe combines self-deprecating humor and surrealist inversion in its designs and campaigns. The brand produced a lavish short addressing frequent mispronunciations of its name and created jewellery that references a suggestively misused emoji. Playful, subversive motifs appear across the collection, including embroidered handbags resembling clumps of asparagus and shoes that look like deflated balloons knotted at the instep. The aubergine pendant miniaturises an everyday vegetable into a precious object, crafted from mottled purple pearl and sterling silver. The piece evokes an archaic Victorian curiosity and functions as a whimsical memento mori. The aubergine necklace is available now.
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