The Champions League is facing potential changes that could see matches, including the finals, hosted in the United States. This shift comes as UEFA and the European Club Association conduct exclusive negotiations with Relevant Sports Group to secure commercial rights. The agreement could span from 2027 to 2033, indicating a move towards a more global presence for the league. This would mark a significant development in the tournament's over 70-year history, elevating its reach beyond traditional European borders.
The Champions League trophy (Image credit: Kristian Skeie - UEFA/UEFA via Getty Images) The Champions League is set to undergo a controversial change that could see games in the European competition head to the United States.
...there's a strong possibility that Champions League games - and even the final - could head to the United States within less than a decade, following the imminent agreement over a new commercial rights deal.
UEFA and the European Club Association - the sole independent body for football clubs at European level - have entered into an exclusive negotiation period with New York City-based Relevant Sports Group.
The sporting events promoter has worked on selling the competition's media rights specifically in the United States for 2024-2027, but the company is now set to become the global commercial rights partner for the period 2027-2033.
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