Why some CEOs still choose Europe over the U.S. | Fortune
Briefly

Why some CEOs still choose Europe over the U.S. | Fortune
Leaders from multiple countries compete in an entrepreneurship program in Monaco, underscoring that Europe can be a strong place to invest, hire, and expand. Despite concerns about regulation, labor laws, risk, and energy costs, many businesses see benefits in operating in Europe. A study reports that 60% of surveyed businesses expect Europe’s attractiveness to increase over the next three years. A CEO of a Berlin travel platform declined offers to relocate to Silicon Valley, citing international tourist demand, immigration support, multilingual talent, and lower staff turnover and longevity costs. Another CEO building robotics in Germany cited access to engineering talent, universal health care, and a strong social safety net, along with personal motivation to create a business in his home country.
"Being here is a reminder that U.S. leaders may be too quick to write off Europe as a place to invest, hire or expand. For all the complaints about regulatory costs, labor laws, risk-taking, energy costs and other challenges, there are merits to creating companies here. A new EY study found 60% of businesses surveyed expect Europe's attractiveness to increase over the next three years."
""It's where most of the international tourists actually go," he told me recently, noting that the continent also boasts a strong immigration system and deep pool of multilingual talent. "We see a lot more loyalty of staff in Europe versus the U.S. If I look at longevity and turnover costs, it's much, much lower here ...The U.S. is fantastic if you want to scale really fast. But for a business like ours that takes decades to build, Europe has a lot of advantages.""
"David Reger, CEO of NEURA Robotics and an EY finalist from Germany, knew the challenges of producing smart robots in Europe when he set up near Stuttgart in 2019. But building a factory in a region that gave birth to brands like Mercedes-Benz and Porsche also gave him access to engineering talent from top schools in a land of universal health care and a strong social safety net."
Read at Fortune
Unable to calculate read time
[
|
]