GoKwik, an Indian startup catering to e-commerce needs, has secured $13 million in a growth funding round, elevating its valuation from $315 million to $450 million. Despite being smaller than its previous Series B funding, this investment reflects the company's expanding appeal. With the D2C market in India poised to grow from $12 billion in 2022 to $60 billion by 2027, GoKwik's platform is gaining traction among over 12,000 merchants, enabling them to efficiently set up online stores and facilitate direct consumer engagement.
GoKwik has raised $13 million in a growth round, boosting its valuation to $450 million, and helping it expand its base of over 12,000 paying merchants.
The D2C market in India is projected to reach $60 billion by 2027, a significant growth opportunity that has attracted investor interest in GoKwik.
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