Volkswagen Group is seeking to enhance its smart car offerings in Europe and the U.S. by collaborating with China's Ecarx, known for its advanced software capabilities. This partnership aims to address the competitive advantage that Chinese car manufacturers, like BYD and Geely, have in software development. Despite challenges in the U.S. regarding software regulations, Ecarx’s technology, currently applied in Brazil and India, is poised to expand into Volkswagen’s European Skoda models. This shift highlights the urgent need for legacy automakers to innovate against cutting-edge competition.
Volkswagen is turning to China's Ecarx for aided software development to stay competitive in smart car technology across Europe and the U.S.
Legacy companies struggle against local Chinese competitors due to advanced software capabilities, forcing them to rely on price reductions for sales.
Collection
[
|
...
]