For a decade, the UK has enjoyed widespread political support for climate action, distinct from many other countries. However, this consensus is at risk as the financial burdens of decarbonization are likely to surface. Recently, Conservative party figures like Kemi Badenoch have openly criticized net zero goals, fearing they will lower living standards. Globally, rightwing parties are gaining traction against climate initiatives, echoing sentiments seen in countries like Australia. With the observable impacts of climate change, activists need a new strategy to communicate the benefits of climate policies effectively as resistance grows.
As international agreements break down, reasons to be selfish multiply. Why should other countries strain to preserve the planet as America steams ahead?
Rightwing populists tend to be good at communicating the costs of climate policies; their opposition, by contrast, is not good at advertising the benefits.
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