"Rising temperatures and growing populations are putting pressure on our freshwater supply. Many countries, including the UK, face looming shortages and possible disruptions to supply. If nothing changes, England could see a daily shortfall of 5 billion litres by 2055. To address this, the UK government is planning long-term solutions like new reservoirs to boost supply. But in the meantime, 60 percent of the expected deficit must be recovered by simply using less water."
"Most of us don't know how much water we use. A survey of over 2,000 UK adults found that 94 percent underestimated their usage. Two-thirds thought their household used less than 69 litres per day, and a fifth thought their household used no more than 19 litres per day-roughly the amount used in a 1.5-minute power shower. In reality, the average person in England and Wales uses somewhere between 135 and 150 litres of water daily."
Rising temperatures and growing populations are increasing pressure on freshwater supplies, creating looming shortages and potential supply disruptions. England could face a daily shortfall of five billion litres by 2055 without change. Long-term infrastructure options such as new reservoirs are planned, but short-term reductions are required: 60 percent of the expected deficit must be recovered by reduced water use. Most people underestimate household water consumption; the average person in England and Wales uses 135–150 litres daily while many believe usage is below 69 litres. Behaviour change requires improving capability, seizing everyday opportunities to save, and increasing motivation to prioritise water conservation.
Read at Psychology Today
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