Football's relentless hunt for profits still not matching global popularity
Briefly

William Goldman's 1983 remark about Hollywood encapsulates the current state of the football industry, which, while enjoying success such as increased Champions League revenues and media rights growth, struggles with overall profitability. At the recent FT Business of Football Summit, industry leaders expressed varied opinions on how to navigate these challenges. Chelsea co-owner Todd Boehly suggested the Premier League might pursue a comprehensive global media rights deal akin to partnerships seen in other sports leagues, highlighting the ongoing debate regarding the best strategies for the future amid considerable uncertainty in the market.
William Goldman's assertion that 'nobody knows anything' in Hollywood resonates with today's football industry, where despite successes, profitability remains elusive.
Similar to the fluctuating fortunes of Hollywood in the 80s, the football industry boasts growth yet struggles with profitability, prompting a range of opinions on possible futures.
Read at www.theguardian.com
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