"European Union regulators on Friday hit Google with a 2.95 billion euro ($3.5 billion) fine for breaching the bloc's competition rules by favoring its own digital advertising services, but the bloc's latest move to crack down on Big Tech companies drew outrage from President Donald Trump. The European Commission, the 27-nation bloc's executive branch and top antitrust enforcer, also ordered the U.S. tech giant to end its self-preferencing practices and stop conflicts of interest along the advertising technology supply chain."
"It's the fourth time Brussels has sanctioned Google with a multibillion-euro fine in an antitrust case, in a wider battle with regulators that dates back to 2017. Trump, whose administration has lashed out at the bloc over digital regulations and taxes imposed on U.S. tech companies, said the EU fine was effectively taking money that would otherwise go to American Investments and Jobs. Very unfair, and the American Taxpayer will not stand for it! he said in a post on Truth Social."
European Union regulators fined Google €2.95 billion for breaching competition rules by favoring its own digital advertising services. The European Commission ordered Google to end self-preferencing practices and to stop conflicts of interest along the advertising technology supply chain. The investigation focused on Google's AdX exchange and DFP ad platform, which connect advertisers with online publishers. Google has 60 days to propose remedies, and the Commission warned it may impose an appropriate remedy if the plan is not viable. Regulators indicated a structural remedy could be necessary to resolve the conflict of interest. President Donald Trump denounced the fine as unfair and harmful to American investments and jobs.
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