Adidas has alerted customers about a recent data breach caused by unauthorized access to information from a third-party customer service provider. The breach primarily affected contact information of consumers who had previously interacted with their customer service, although sensitive information such as passwords and payment details were not compromised. The company is currently notifying impacted customers and relevant authorities. Adidas emphasized its commitment to consumer privacy and security, and initiated an investigation with security experts to address the incident.
Adidas confirmed that an unauthorized individual accessed data from a third-party customer service provider, affecting customers' contact information while sensitive data like passwords and credit card information remained secure.
The company's thorough investigation underscores its commitment to data privacy, as Adidas stated: 'We immediately took steps to contain the incident and launched a comprehensive investigation, collaborating with leading information security experts.'
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