"Starting today, customers can browse, finance, and purchase certified pre-owned Ford vehicles online through Amazon Autos, with in-person pickup at a local Ford dealership. Ford is the second brand name, after Hyundai, to list its vehicles on the site. But unlike Hyundai, which launched with participating dealerships in 48 cities, Ford's vehicles will only be available in Los Angeles, Seattle, and Dallas. Amazon says it expects more markets to be added soon."
"Ford's dealers still will have enormous sway over these online sales, including setting the price, maintaining service, and scheduling deliveries. Essentially, Amazon's platform will be the middleman between the customer and the dealership. As such, Amazon needs to appeal to dealers almost as much as it does to car shoppers. The company is making its pitch by arguing that it can offer "a new sales channel that connects them with millions of Amazon customers.""
Ford is allowing its vehicles to be featured on Amazon Autos, enabling customers to browse, finance, and purchase certified pre-owned Ford vehicles online with in-person pickup at participating local Ford dealerships. Ford is the second brand after Hyundai to list vehicles on the site, and initial availability is limited to Los Angeles, Seattle, and Dallas, with more markets expected. Participating dealerships retain control over pricing, service, and delivery scheduling, while Amazon acts as the intermediary between customers and dealers. Amazon promotes the platform as a new sales channel connecting dealerships with millions of its active customers.
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