"Prime Day is such powerful branding that even Amazon can't contain it. Technically, the two-day sale event that kicks off the holiday shopping season on October 7 and 8 is known as Big Deal Days, but no one we know is calling it that. It's October Prime Day, Autumnal Prime Day, Fall Prime Day, Prime Day II, or Prime Day Part Deux for the diehard Jim Abrams fans among us."
"You really can't beat the current edition Apple MacBook with an M4 processor. It's thin but sturdy, very powerful, and now supports two 4K monitors for desktop comfort. Pressed to kvetch about it, our reviewer points out that it only charges from one side in a 9/10 review. Prime Day saves $200 off the price, which is as good a deal as you're likely to see all day."
Amazon's two-day Big Deal Days sale begins October 7 and 8 and functions as the de facto Prime Day under many alternative names. The sale will flood feeds over roughly 48 hours and features curated deals on tested gear. The MacBook Air with M4 processor is highlighted as a top value: thin, sturdy, powerful, supporting two 4K monitors, charging only from one side, and $200 off. Early bargain purchases include a 12-pack of canned Starbucks espresso for under a dollar per can. Live commentary throughout the event will address prices, trends, and the state of American capitalism.
Read at WIRED
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