"Deals promoted as some of the best of the holiday season are expected to keep people across the United States glued to their computers and smartphones as the post-Thanksgiving shopping marathon wraps up on Cyber Monday.It's no secret that buying things online is now a staple of many people's everyday routines. And year after year, those purchases mount during the gift-giving holiday rush."
"Experts expect consumers to drive record Cyber Monday spending this year, even amid wider economic uncertainty.Adobe Analytics has estimated that U.S. shoppers will spend $14.2 billion online Monday, or 6.3% more than in 2024. They already spent $11.8 billion online for Black Friday and another $6.4 billion on Thanksgiving Day, exceeding Adobe's forecasts.Consumer spending for Cyber Week - the five major shopping days between Thanksgiving and Cyber Monday - provides a strong indication of how much shoppers are willing to spend for the holidays."
U.S. online shoppers are projected to spend $14.2 billion on Cyber Monday, a 6.3% increase from 2024. Shoppers already spent $11.8 billion on Black Friday and $6.4 billion on Thanksgiving Day, exceeding forecasts. Cyber Week — the five major shopping days between Thanksgiving and Cyber Monday — gauges holiday spending willingness. Discounts on electronics and apparel are expected to peak at about 30% and 26% off respectively. Rising retail prices may inflate total sales figures. Tariffs on imports and worries about layoffs and job security are creating economic uncertainty. The National Retail Federation provides season estimates.
Read at Fast Company
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