#e-commerce-sales

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fromInc
2 days ago

Why AI Isn't Up to Replacing This Digital Job

The creator economy is alive and well, and countless small businesses and individual entrepreneurs pay their bills by making short-form videos appealing to the customer on the street. They project a personalized vibe, trying to connect to viewers in more direct and human ways than how endlessly focus-grouped, big-bucks corporate ad campaigns sometimes land. But AI, which is already impacting the job market, is also encroaching on this
E-Commerce
Artificial intelligence
fromFast Company
2 days ago

Research shows humans are far superior to AI on this business task

Human livestream sales outperform AI digital streamers, which only match human performance when avatars are highly realistic and provide real-time Q&A.
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