"Buyers can find your products and complete purchases inside ChatGPT. This agentic storefront channel will launch by default for your store, and you will be able to modify settings in your Admin. Buyers could make purchases directly through ChatGPT with a pilot mode which allowed payments through a native checkout on OpenAI's Instant Checkout."
"Technology companies have been experimenting with how commerce can interact with digital assistants like Gemini and ChatGPT, as the retail market is projected to reach as high as $1 trillion from AI commerce, according to McKinsey. Leading e-commerce site Shopify says merchants might soon be able to sell their products inside ChatGPT."
Technology companies are integrating AI digital assistants with e-commerce capabilities, with the AI commerce market projected to reach $1 trillion according to McKinsey. Shopify is leading this transformation by enabling merchants to sell products directly inside ChatGPT through agentic storefronts. These AI-driven sales channels allow shoppers to discover and purchase items without leaving the assistant interface, using native checkout systems. After early access since December, Shopify plans to launch this feature as the default for all stores by the end of March. This shift represents a fundamental disruption to traditional retail sales and marketing strategies, as AI continues reshaping multiple industries.
Read at Miami Herald
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