"To start, shoppers can write a general or specific request, such as help finding a dress under $300, comparing three bluetooth speakers or identifying the best gift for a particular kind of person. ChatGPT then generates a short quiz to clarify priorities like size, budget or features. Once the model begins pulling products, the interface becomes interactive: Users swipe right on items they like and left on items they don't."
"OpenAI says consumers already ask ChatGPT 50 million shopping-related queries a day - queries like, "How much are running shoes?" ChatGPT can answer basic shopping questions by summarizing product info from the web, but OpenAI's new Shopping Research is more personalized and sophisticated. Shopping Research, now available on both web and mobile to all logged-in ChatGPT users, launches just in time for the peak holiday shopping season."
"OpenAI said that the tool only surfaces information from websites that permit its browsing agents to access their pages. When asked whether that includes Amazon, OpenAI clarified that the system follows each site's rules. "We respect all of the OpenAI robots.txt," Isa Fulford, who leads OpenAI's Deep Research and ChatGPT agent teams, told reporters at a press briefing last week. "Anything that allows us to access their site, our product will access, and anything that we do"
Shopping Research in ChatGPT lets users start with general or specific requests, then answers a short quiz to clarify priorities like size, budget, and features. The tool pulls product data from publicly accessible websites, including prices, specs, images, availability and reviews, and presents an interactive interface where users swipe right or left to refine recommendations. It produces tailored product recommendations and a buyer's guide based on user preferences and chat history. Shopping Research is available on web and mobile for logged-in users, handles about 50 million shopping queries daily, and only accesses sites that allow its browsing agents per each site's robots.txt rules.
#ai-shopping #chatgpt-shopping-research #personalized-product-recommendations #web-access-and-robotstxt
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