I compared Costco shopping carts of Kirkland Signature products and brand names. The price differences surprised me.
Briefly

I compared Costco shopping carts of Kirkland Signature products and brand names. The price differences surprised me.
"When it comes to cutting costs on everyday items, buying in bulk and buying store brands are both big ways to save. Buying store brands in bulk? That's like a cheat code to maximizing savings. I recently found in a price analysis that shopping at Costco was generally cheaper on a unit-cost basis than buying the same products from a traditional retailer. Depending on the item and how often it's purchased, the savings could even offset the $65 annual membership fee."
"Many Costco members find the chain's own Kirkland Signature brand is the real ticket to getting the most bang for their buck, though. So I decided to look at how cost-effective it is to buy Kirkland compared to the comparable name-brand products Costco carries. Kirkland Signature is big business for Costco. The banner - which includes gasoline, meat, some liquor products, and a range of other categories - accounted for roughly a third of Costco's $267 billion in worldwide sales last year."
Buying in bulk and choosing store brands both reduce costs on everyday items, and buying store brands in bulk maximizes savings. A price analysis showed shopping at Costco was generally cheaper on a unit-cost basis than at traditional retailers, with savings that can sometimes offset the $65 annual membership fee. Kirkland Signature spans many categories and generated roughly a third of Costco’s $267 billion in worldwide sales last year. A local warehouse price comparison focused on 17 representative items that were near matches in functionality and ingredients. Some products lacked like-for-like alternatives, so calculations compared an exclusively Kirkland shopping cart to comparable national-brand carts.
Read at Business Insider
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