GameStop faced a significant reputational challenge after selling Switch 2 consoles with their receipts stapled to the screens, impacting hundreds of customers. Despite the initial mishap, GameStop took swift corrective actions by retrieving stock from nearby stores and allowing affected customers to exchange their damaged consoles for new ones. The retailer leveraged social media to address the situation humorously while reassuring customers. Additionally, GameStop launched a promotion offering a 20% trade-in bonus for Switch 2 consoles bought elsewhere, skillfully turning a marketing crisis into an opportunity to attract customers.
GameStop quickly moved to make things right for the affected customers, reportedly pulling extra stock from nearby stores while also ensuring that affected parties could trade in their stapled portables for a fresh console.
In an impeccably timed post, GameStop also announced a promotion the next day where it offered a 20% trade-in bonus to anyone who brought in a Switch 2 with a receipt from a different retailer.
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