Birkenstock sales step up in ugly shoe summer'
Briefly

Birkenstock experienced a 16% sales rise and a 73% increase in net profit for the quarter, achieving total sales of 635 million. Demand for closed-toe Boston clogs surged, leading to a 5% rise in average product prices and an 8% rise in items sold. The company aims to diversify its offerings, introducing more clogs, trainers, shoes, and boots. Despite facing new US import tariffs, Birkenstock plans to manage costs through pricing adjustments and inventory management to ensure long-term profitability.
Birkenstock reported a 16% rise in sales and a 73% increase in net profit driven by strong demand for its closed-toe clogs, leading to improved profits year-on-year.
The company registered total sales of 635 million with net profits reaching 129 million, showcasing significant growth in a competitive footwear market.
Read at www.theguardian.com
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