Luxury retailers are capitalizing on the metaverse, with some using the virtual environment to identify trends and roll out new products.Gucci last year built a virtual gallery showcasing NFT (non-fungible token) artwork and vintage fashion items, and rolled out a $12.99 pair of virtual sneakers.Meanwhile, Burberry joined forces with the online game Minecraft to create digital outfits for players and launched a real-life Minecraft-inspired clothing collection.
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