Now, a report suggests people in the UK have had enough, as the platform has lost nearly three million British users in the past 12 months.
Although Musk only took over Twitter in October 2022, the app has been 'experiencing a gradual decline in UK online adult reach in recent years' the report says - although Musk likely accelerated this.
Jake Moore, tech expert and security advisor at ESET, blamed Musk's numerous controversial decisions at X for the waning userbase.
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