Google introduced a feature called 'Preferred Sources' that enables users to select news outlets they prefer to see in their search results. This feature filters news based on user selection, enhancing personalization in the search experience. Users tested this feature expressed positive feedback and appreciated the ability to customize their news sources. The 'Preferred Sources' feature contributes to a more tailored and user-controlled experience, though it may lead to increasingly siloed searches, moving away from the traditional ethos of broader exploration and diverse information discovery.
With the new 'Preferred Sources' feature, users can select preferred news organizations, thus personalizing their search results significantly.
Users reported positive feedback during testing, emphasizing their desire for a customizable experience and control over content.
The 'Preferred Sources' feature can help develop a more tailored experience, allowing users to see content from their selected publications more frequently.
Although search is becoming more personalized, it risks creating a siloed experience that limits exploration and discovery of diverse content.
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