They deal with serious subjects in a hysterical way and made headlines for saying things that no one else seemed to be saying, Peppiatt said in an interview alongside two group members.
They also played the media very well, drawing fire from the media and politicians, but always turning it to their own advantage, Peppiatt added.
In the Kneecap lads, he found kindred rebellious spirits, and they were reassured by Peppiatt's own turbulent experience with the news media.
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