The U.S. Gymnasts Have Already Set an Olympic Record: For Crystals
Briefly

Effective use of crystals on leotards not only accentuates the gymnasts' routines but also makes them and the leotards more talked about and recognizable, becoming Team USA's signature look.
The increase in crystal count on leotards for the American gymnasts every Olympics is a deliberate strategy to create more impact and generate more interest and admiration, becoming the team's signature and inspiring other teams.
Read at www.nytimes.com
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