Kirsten Bethmann revolutionized family photography by moving away from stiff poses towards a natural, playful approach, leading to increased demand for her services.
Despite the rise of smartphone photography, professional photographers have seen a 15% increase in numbers over the past decade, indicating a sustained demand.
Some parents are willing to invest substantial sums, with 40% spending over $1,000 on family photography, demonstrating the lasting value of capturing memories.
Family pictures are regarded as highly valued heirlooms; the desire to preserve memories is a fundamental human impulse, similar to ancestral storytelling practices.
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