Saudi Arabia is poised to secure up to a 10 percent stake in DAZN, a move that underscores its evolving role as a major player in global sports investment.
Over the past few years, Saudi Arabia has transformed from a mere participant to the biggest investor in the sports sector, acquiring stakes in leagues, teams, and individual athletes.
The discussions surrounding this billion-dollar deal reflect a strategic alignment between Saudi Arabia's ambitions to diversify its economy and DAZN's need for financial revitalization.
Crown Prince Mohammed bin Salman has emphasized the importance of sports in Saudi Arabia's economic diversification strategy, illustrating the nation’s shift away from oil dependency.
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