Murray McCory's lightweight backpack innovation revolutionized school life, earning him recognition as a pioneer of outdoor equipment design that resonates with students of all ages.
McCory's passion for the outdoors led him to create the first adjustable aluminum-frame backpack, easing the burden for hikers by replacing the rigid traditional designs.
JanSport's creation emerged from the vibrant 1960s and 70s Pacific Northwest counterculture, reflecting a broader movement towards practicality and style in outdoor gear.
Winning a national design competition for his backpack not only marked McCory’s entry into outdoor gear innovation but also set the stage for a popular brand.
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