In late July, just as parents were starting to decide what to pack in school lunches, Boar's Head recalled more than seven million pounds of ham, salami and other products after its liverwurst was linked to a deadly listeria outbreak.
The price of lunch meat, his campaign said, had risen 23.2 percent since Kamala Harris became vice president. (Other national sales data have pegged the increase at about 25 percent.)
Since they peaked during the pandemic era, lunch-meat sales as a whole have been soft. In the year ending in June, they dropped 2.4 percent. But never bet against lunch meat.
Lunch meat has been an incredibly stable segment, said Jonna Parker, a fresh-foods analyst with Circana. There is a buoyancy.
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