Despite the pervasive use of smartphones, traditional business cards remain popular. In 2017, Melbourne-based startup Blinq created a digital business card solution utilizing QR codes. Today, it boasts over 2.5 million users across several countries, prompting a successful $25 million Series A funding round. CEO Jerrod Webb attributes the startup's growth to the mainstream adoption of QR codes during the COVID pandemic, which shifted networking to be more intentional and tech-driven. Blinqâs app enables users to create customized cards and sync contacts seamlessly.
"Blinq, a startup out of Melbourne, bet that trend would take off when it started off as a hobby project in 2017, offering a digital business card app with a QR-code widget."
"The Blinq's QR was a simple, personal way to share who you are, and it worked well between iPhone users. But it wasn't until late 2019 when most Android devices caught up on QR scanning, and adoption started to grow."
"Then came COVID - QR codes went mainstream, in-person meetings became more intentional, and Blinq's focus on making those moments seamless and memorable started to take off."
"Blinq is used by individuals, small businesses, and global enterprises, and 80% of its customer base is located in the U.S."
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