"Sundae was all about designing comfort into the aesthetic, to create a range that immediately comes across as welcoming and calming, but built internally to withstand both commercial spaces as well as living rooms," Ju shares.
"To do this we experimented over multiple prototypes with foam layering techniques, using specific layers and densities to get a comfortable feel. We also had to be mindful when it came to upholstery, as different types of foams interacted differently once stretched and covered," Ju says.
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