Marc Jacobs' 40th-anniversary celebration is bolstered by a new collaboration with Futura, exemplifying a fresh blend of cutting-edge street art and high fashion. This marks a bold evolution of Jacobs' signature items, transforming them into energetic, artistic statements that resonate with both style and culture.
The capsule collection harmonizes Jacobs' renowned fashion with Futura's street art, showcasing pieces like The Tote Bag and The Snapshot, each uniquely adorned with Futura's graffiti influence. It illustrates an exciting intersection of luxury and urban creativity.
The campaign features prominent figures like J Balvin and Paloma Elsesser and vibrant visuals captured by Renell Medrano, amplifying the collection's celebratory tone and connection to urban artistry.
Accompanying the fashion release is Futura’s major exhibition at The Bronx Museum, 'FUTURA 2000: BREAKING OUT,' which deepens the collaboration’s impact, highlighting the seamless integration of art and fashion.
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