Invisible shoehorn gives your back a break and blends into the background - Yanko Design
Briefly

We often take for granted how some of the most common tools are poorly designed until we have to deal with them, presuming we even have one around.Granted, not everyone might need a shoehorn to put on their footwear, but when you do, you might end up scrambling to look for one near your door.Worse, you might end up injuring your back because, while it's designed to help slip your foot into your shoes, a shoehorn doesn't take the rest of your body into account.
Read at Yanko Design - Modern Industrial Design News
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