Can internet-born platforms fashion a print market fit for Gen Z collectors?
Briefly

"The new generation [of collectors], which forms the majority of our community, care deeply about transparency, about being able to make well-informed decisions through data…" - Mazdak Sanii, Avant Arte
"For a decade and more, established galleries have seen developing print-selling arms as a way of attracting younger buyers... a lower barrier to entry…"
"Deloitte's 2023 Art & Finance Report found that 95% of collectors under 35 prioritised 'art market information and research' when buying art."
"Art Basel and UBS's 2023 Survey of Global Collecting revealed that Gen Z spent more on prints than any other age range last year."
Read at The Art Newspaper - International art news and events
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