Sick of spam marketing texts and emails? This is how to stop them

"The law prohibits a person or business from sending unsolicited commercial 'electronic messages': emails, texts or instant messages. That means a business must have a person's consent before sending them marketing messages. Second, the Spam Act makes it a rule for any person or business sending a commercial message to include an option to unsubscribe from future messages."

"The unsubscribe function has to be clear and work for at least 30 days. And it mustn't require a person to provide additional personal information, or login or sign up for a user account, to opt out. The rules apply when the sender or recipient of the message is located in Australia."

"Clothing company Lululemon Athletica Australia just paid a A$702,900 penalty for infringing those rules when it sent more than 370,000 emails without an unsubscribe option."

Australia enforces strict anti-spam regulations through the Spam Act, which prohibits businesses from sending unsolicited commercial emails, texts, and instant messages without prior consent. All commercial messages must include a functional unsubscribe option that works for at least 30 days without requiring additional personal information or account creation. Lululemon Athletica Australia recently faced a A$702,900 penalty for sending over 370,000 emails lacking unsubscribe functionality. The rules apply when either sender or recipient is in Australia, though exceptions exist for registered charities, educational institutions, government bodies, and political parties. Consumers can report violations to the Australian Communications and Media Authority (ACMA) by forwarding spam emails to designated reporting addresses.

Read at The Conversation