Facing disappointing delivery numbers in the first quarter attributed to a transition to the new Model Y, Tesla is strategically deploying multiple promotions to demonstrate its commitment to the market. These initiatives include a free Full Self-Driving (FSD) transfer program for existing customers looking to upgrade, 0% APR financing for new Model 3 orders in the U.S., and various incentives in China. By implementing these promotions, Tesla aims to reshape the narrative about its demand and growth potential despite recent criticisms.
Tesla has recently announced a range of aggressive promotions, including free FSD transfers and financing options, to counter its subpar delivery numbers in Q1.
Critics have declared Tesla's downfall due to disappointing delivery numbers; however, the company is responding with strategic promotions to strengthen its market position.
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